About Us

Our Purpose

  • Provide affordable child care and preschool services to the community.
  • Promote the child’s social, emotional, physical, and intellectual growth.
  • Develop children’s experiences with diversity.
  • Partner with parents to optimize their child’s development.
  • Lead the way for a better community.


Grin and Grow is a private, non-profit child care agency founded in 1943 by the Junior League of Waterloo-Cedar Falls. Originally founded as a nursery for the children of women working in local factories during World War II, Grin and Grow has continued to provide child care services to parents of Waterloo since the end of the War. Currently operating under two locations, Grin and Grow provides a unique educational experience in a quality environment.


Grin and Grow offers child care and preschool services for children aged 6 weeks to 5 years old. To promote successful development. classrooms are organized according to age groups.

Our centers are open Monday through Friday between the hours of 6:00 am and 6:00 pm. Both centers are closed for all major holidays and the week between Christmas and New Year’s Day.

All classrooms provide programming and activities designed to assist the child with school-readiness by developing their physical, social-emotional, and cognitive skills.

Grin and Grow is proud to accommodate parents by accepting flexible schedules that include full or part-time arrangements to meet parent needs.


Grin and Grow participates in the Child and Adult Care Nutrition Program (CACFP) to ensure that your child’s daily nutritional needs are met. This program, sponsored by the United States Department of Agriculture (USDA), allows us to provide nutritional food services to your child at no extra cost to you.



Parental Roles

Grin and Grow has an “Open Door” policy with respect to parental visitation and involvement, meaning parents are invited to actively participate in their child’s classroom experience. Grin and Grow strives to improve all aspects of the program by surveying parents twice a year to measure their level of satisfaction.

Parents are encouraged to serve on the agency’s Board of Directors and on any special task groups created throughout the year.